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What Should Be Different 90 Days From Now?
Growth has a way of making businesses more complicated. More people get involved. Decisions take longer. Sales become less predictable. New opportunities compete for attention. The founder or CEO can no longer stay close to everything. At some point, the path forward gets less clear. That does not necessarily mean something is wrong. It often means the business has changed faster than the way it operates. The challenge is figuring out what actually needs to change. Is it a sa
Matt Heelan
Jul 172 min read


The Year of Shut the F*ck Up!
About a year ago, I made a decision that felt simple and uncomfortable at the same time. I decided to talk less. To shut the f*ck up. I’ve always been a verbal processor. Talking is how I think, work through ideas, and make sense of complexity. Silence has never felt neutral to me—it’s felt inefficient. That’s what made this hard. Why I Chose Silence I chose silence because I realized I was missing something in conversations. I was spending more time with CEOs trying to scale
Matt Heelan
Dec 17, 20253 min read


The Family Business.
I have worked for 7 different family businesses in leadership and management roles. Therefore, I’ve seen firsthand how external...
Matt Heelan
Mar 1, 20252 min read
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